If you want to sell your flat in the best possible conditions, setting a fair price is essential to attracting buyers. But there are two common mistakes that can jeopardise this process: over- and under-pricing. So how can you avoid them?
The risks of overestimation
Overestimation is often motivated by unrealistic expectations, and can have serious consequences:
- Longer sales times
- Loss of credibility
- Reduced negotiating power
To avoid these pitfalls, it is important to analyse objective local market data and use recent comparables.
The dangers of undervaluation
Conversely, undervaluation can result in a significant financial loss for the seller:
- Manque à gagner
- Offres peu sérieuses
To avoid all this, it is essential to accurately assess the unique features of the property, such as its general condition, location and specific facilities (lift, parking, balcony, etc.).
How do you set a fair price?
1. Analyse the local market
The property market varies from region to region. Study local trends, such as average prices per square metre and average selling times in the capital.
2. Call in the professionals
An estate agent has all the experience needed to produce a good valuation of a Paris flat. Their assessment is based on qualitative and quantitative criteria.
3. Combine online tools with human expertise
Online valuation tools offer an initial idea of the price, but they need to be supplemented by an in-depth analysis carried out by a professional on site.
4. Prepare your property before the valuation
An flat in good general condition sells better. Carry out minor repairs and take care with the presentation to maximise its appeal.

